Directed by Korean filmmaker Jeon Go-woon, the BTS x Louis Vuitton film has dropped!

The French luxury brand Louis Vuitton fall 2021 Men’s collection designed by Virgil Abloh dropped its Korean Fashion show today with the main models being the Ambassadors BTS. The 7 members, fashioned 34 new looks and seven from the original range that was unveiled last January. The film debuted on its website today.

BTS modeled the looks in a “moving-image performance,” what according to the show notes. The digital fashion video, directed by Jeon Go-woon, “stages a conversation between space, movement, and global connectivity central to our moment in time, and explores the city of Seoul through the lens of diversity,” the show notes said.

Watch the show here

In my opinion this version of the Fashion Show was more cohesive than the original LV Abloh show 2 weeks ago.

V holding the Louis Vuitton coffee cup bag